The future
of living.
of living.
Starting at RAMS Park House.
The world is changing.
The way we live must evolve.
The way we live must evolve.
A new world demands a new way of living.
AI & roboticsNew ways to workCity life
02
More life.
Not more space.
Not more space.
It’s not about living smaller. It’s about living moreNot how many m². How many lives each m² holds.
03
Space is getting
more expensive.
more expensive.
The cost of space is changing the way we live.
01
Total ticketWhat a buyer must pay to enter the market.SOURCE PENDING
02
Price per m²The unit value of every square metre.SOURCE PENDING
03
EfficiencyPlans that do more with every m².SLR RESPONSE
04
Life is getting
more complex.
more complex.
One home. More needs. More possibilities.
WorkFrom home, every day
SocializeFriends and family
PlayEntertainment at home
RestRecovery and sleep
05
Everything is learning
to do more.
to do more.
Intelligence is changing products. Why not homes?
AILearns your routines
RoboticsMoves furniture for you
AutomationRuns the building
MechanismsTransform the space
06
From ownership
to access.
to access.
Use more. Own less.
01
Own → AccessPay for use, not for idle space.
02
Store → BorrowA shared library of things.
03
Furnish → Move inReady to live from day one.
04
Fixed → FlexibleSpaces that change with you.
07
Life has changed.
Homes haven't kept up.
Homes haven't kept up.
The same person needs a different home at every stage of life.
Birth
School
University · first independence
First career · living alone
Founder · couple life
Family ·
growing household
growing household
Second
chapter
chapter
Stages SLR is designed for
08
Introducing SLR.
A living system, not just a residence.
ArchitecturePlans, façade, building core
DesignFurniture, materials, light
EngineeringRobotic joints, acoustics
AIMood Shifter, one app
HospitalitySLR Club, concierge, services
INTRODUCING
Super m²
35 m² = 45 m²
Square meters that do more. Same footprint, more life.
Sleep
Live
Work
Dine
Entertain
Store
10
24 m²
SLR Living4 modes
32 m²
SLR Living5 modes
38 m²
SLR Living5 modes
45 m²
SLR Living6 modes
50–110
Luxury · Signature6+ modes
Super m² in motion.
One home. Many lives.
One home. Many lives.
Different footprints. One design language.WORKING EXAMPLES
11
Engineering detailManual · Motorised
Day · bed stored(01/02)
Night · bed lowered(02/02)
Architecture that moves
when life moves.
when life moves.
Your space transforms. Your comfort stays.
Position sensorsLock & brakeObstacle detectionEmergency stopManual release
12
08:10 · LeavingRent Mode on.
Rent ModeON · 12 DAYS
Cleaning bookedPersonal storage lockedGuest access · owner approved
Three days later · ParisYour home
is working.
is working.
Ready to live.
Ready to rent.Furniture, appliances, IoT included. Just bring your suitcase.
WHERE PERMITTEDReady to rent.Furniture, appliances, IoT included. Just bring your suitcase.
13
The most
important third.
important third.
A third of life deserves a better room.
8/24hours of sleep · varies by person
14
Better sleep.
Better life.
Better life.
Rest is the foundation of a better day.
Deep restMorning energyBetter focus
15
SLR Smart Sleep.
Designed around sleep.
Designed around sleep.
The entire room is designed for rest.
01True blackoutCurtains, light
02Acoustic privacySLR Silent
03Silent climateAir, temp, humidity
04Bed & mattressPackage-based
Sleep ModeMood Shifter · manual too
16
True blackout.
Absolute comfort.
Absolute comfort.
Control the light. Protect the night.
BlackoutFull light control
Sealed edgesNo light leaks
Night pathSoft guided light
Sleep sceneOne command
17
Next door · 23:40The party.
Your home · 23:40Peace.
Party wall · section
Double plasterboardResilient channelMineral wool 2 × 100 mmAcoustic membrane · corkFloating floor
Target dB · TBVSLR Silent.
Engineered for peace.
Engineered for peace.
Acoustic comfort
is a designed standard.
is a designed standard.
18
Air. Light.
Climate.
Climate.
Comfort you can feel. Intelligence you don’t have to see. Luxury is a feeling you can design for.
SleepAirLightSoundTemperaturePrivacy
19
Intelligence
built in.
built in.
Out of sight. Always within reach.
Pet careOPTION
Robot vacuum garageSTANDARD
Smart mirrorOPTION
Smart entrySTANDARD
20
Mood
Shifter.
Shifter.
The intelligence of SLR. Your home. Your life. One intelligence layer.
Work
Play
Dress
Entertain
Sleep
Away
IoTRobotic furnitureSensorsSLR ClubServicesBooking & payment
Not a smart-home remote.
A living intelligence.
A living intelligence.
21
Your home.
In conversation.
In conversation.
Talk naturally. Control locally. Think with AI.
"I have a meeting today. Open the desk and summarise my calendar."
Offline · local — home modes, safety controls, defined commands
Online · cloud AI — open conversation, multi-step plans, bookings
Mic offWake wordGuest account
22
A conversation
with your home.Voice · app · mirror. User approval before every action.
with your home.Voice · app · mirror. User approval before every action.
My parents are coming Friday. Book the guest suite, reserve the dining room and move my laundry slot.
Guest suite is confirmed for Friday, two nights. The dining room is full at 20:00 — 20:30 works?
20:30 is fine.
Done. Dining room at 20:30, laundry moved to Thursday 18:00. Anything else?
23
Safe. Private.
Always in control.
Always in control.
Intelligent living must also be trustworthy.
Brakes & locksStop and hold on demand
SensorsPressure, proximity, depth
Obstacle detectionManual recovery
OfflineCore modes without internet
PrivacyMicrophone and permissions
SAFETY SPEC · TO BE VERIFIED
24
Work
Wellness
Private diningRooftop
Family
Lounge
Pet wash
Guest suitesYour home extends
beyond your walls.
beyond your walls.
Your apartment is private. Your lifestyle is expansive.
25
Resort life.
Every day.
Every day.
The experiences of a resort. The comfort of home.
PoolSpaGardensRooftop
26
Work without limits.
Professional workspaces. Steps from home.
CoworkingMeeting roomsPhone boothsStudio
27
Move. Play.
Stay active.
Stay active.
Make an active life part of every day.
TrainGym & studio
SwimPool & play
PlayKids & family
RideBikes & scooters
28
Nutrition07:30
MoveBooked · 18:00
MeditateGarden
Spa & recoveryWellness
Wellness, recovery
& well-aging.
& well-aging.
Good routines become easier when the place supports them.
29
Dine. Socialize.
Celebrate.
Celebrate.
More places to come together.
Private diningChef’s kitchenRooftopEvents
30
Family, pets
& community.
& community.
Spaces for every part of life.
Kids clubPlay and learn
Pet careWash and walk
Family loungeTime together
CommunityNeighbours, all ages
31
Share more. Own less.
Library of Things.
Library of Things.
Why buy it when you can borrow it?
01
KitchenJuicer, blender, waffle maker, stand mixer.
02
HomeSteam iron, textile cleaner, basic tools.
03
EntertainingExtra seating, projector, karaoke, sound.
04
Outdoor & hobbiesPicnic, camping, sports gear.
05
Booked in appDelivery, return, cleaning, care.
32
SLR Club
is always on.
is always on.
Every day, something to look forward to.THIS WEEK
Mon
07:00 Morning yoga10:00 Coworking day19:00 Film night
Tue
08:00 Run club12:00 Chef’s table
Wed
07:00 Pilates18:00 Tea & talk
Thu
10:00 Kids pool19:30 Private dining
Fri
18:00 Rooftop social21:00 DJ set
Sat
10:00 Family brunch15:00 Workshop
Sun
09:00 Quiet day14:00 Spa
33
Hotel-style services.
At home.
At home.
The comfort of a hotel. The privacy of home.
01 · "Breakfast for two at 8."Voice
02 · Menu · €24APPROVE
03 · At your door08:00
Pay-per-useHousekeepingConcierge
34
Parcel→ Locker
Laundry→ Wash line → Door
Waste→ Collection
Maintenance→ Ticket
Super Storage1–4 m³
Pet wash · BikesGround floor
Front of house sees convenience.
Back of house runs the operation.
Back of house runs the operation.
The building takes
care of the rest.
care of the rest.
The systems you don't see create the freedom you feel.
35
Super Storage.
More space for life.
More space for life.
More room for the things
you don’t need every day.
you don’t need every day.
1 m³
Tyres · 4Winter set, tools
2 m³
Skis, bike, shelvesStacked · seasonal boxes
4 m³
Surfboard, suitcases, campingSide by side · full move
36
AWAY MODE · resident
Go freely.
Lights · lowClimate · ecoEnergy · managedSecurity · armed
RENT READY · owner
Stay in control.
Cleaning · inventoryPhotos · listingPrice · accessWhere permitted · owner approval
Your home can work while you're away. Rent Mode is not the same as Rent Ready.
37
The complete
SLR ecosystem.
SLR ecosystem.
One integrated living system.
For residentsA personal lifestyle service
For developersA scalable product system
HomePrivate unit · above
Transformable furnitureIoTMood ShifterSmart SleepSLR SilentReady to Live
SLR ClubPodium
WorkWellnessSocialHospitalityCommunity
ServicesInfrastructure · below
Super StorageHousekeeping & laundryConciergeMobility
38
One app.
Everything SLR.
Everything SLR.
Your life, in one place.
HomeModes, IoT, Smart Entry video
ClubEvents, shared space booking
ServicesConcierge, cleaning, laundry
09:41Good morning,
Elif.
Elif.
Work mode · on
Guest suiteFri 19:00 · confirmed
WalletRights · credits
CommunityAnnouncements, programme
WalletIncluded rights, credits, paid services
OwnerRent Mode, role-based access
39
Included. On demand.
Pay per use.
Pay per use.
Only pay extra for what you choose.
MODEL · TO BE DEFINED
Services
GymIncluded
CoworkingIncluded
Cinema roomIncluded
01Included
Access and usage rights within service charges.Guest suite
Pay per usePrice shown first
BookingCapacity rules
02On demand
Paid per use, with capacity and booking rules.Confirm
Guest suite1 night
Pay withClub Credits
Approve
03Club Credits
Service balance, where the model allows.Account
Spend›
Quota›
Balance›
History›
04Transparent
Spend, quota, balance and history in the app.40
One conversation.
Your whole world.
Your whole world.
Your AI concierge can do more than talk.
Resident“My parents are coming Friday. Can you check the guest suite?”
Mood Shifter“The guest suite is available. The dining room has a later slot.”
Resident“Yes, confirm the later slot.”
Mood Shifter“Confirmed. Your bookings are in the SLR App.”
41
A home for
every chapter.
every chapter.
As life evolves, so does SLR.
18+ · First independenceSLR Campus
First career · Couple lifeSLR Living
Growing family · 50–110 m²SLR Luxury Living
Professional supportSLR Assisted Living
Holiday · second homeSLR Resort
42
SLR Campus.
My first freedom.
My first freedom.
SLR Campus · SLR Living
43
The studentCampus
The first jobLiving
The founderLiving
The coupleLiving
SLR Living.
Life in motion.
Life in motion.
Your first chapter deserves more.
44
SLR Luxury Living.
Family life, reimagined.
Family life, reimagined.
More room for life. Not necessarily more square meters.
60 m²
that feels like moreTARGET
01 Work
02 Guest03 Live04 Sleep45
SLR Assisted Living.
Independence, with support.
Independence, with support.
Support when needed. Independence when possible.
Accessible designEasy to useLicensed operatorOptional mmWave sensingPrivacy first
46
SLR Resort.
Holiday state of mind.
Holiday state of mind.
The SLR way of living, in destinations worth staying for.
Coast · nature · mountainSecond homeWorkationHospitality operator
47
One brand.
Five living worlds.
Five living worlds.
Five living formats. One SLR standard.
CampusFirst independence
LivingCity life
Luxury LivingPremium family
Assisted LivingProfessional support
ResortHoliday & second home
48
The SLR unit library.
Modular by design.
Modular by design.
Standardized units. Endless living possibilities.WORKING SIZES
SLR 24Sleep · work · live
SLR 32Sleep · work · dine
SLR 381+1 flexible
SLR 451+1 work
Luxury / SignatureLarger formats
49
TowerVertical density · strong podium · rooftop social
LinearHorizontal façade · balconies · shared access
CourtyardU-shaped · inner landscape · community
One design DNA.
Multiple building formats.
Multiple building formats.
Same intelligence. Different forms.TYPOLOGIES · NOT PROJECTS
50
SLR Tower.
Vertical living.
Vertical living.
A smarter high-rise experience.
Balconied unitsSocial floorsRooftop loungeSLR Club
51
SLR Linear.
Horizontal living.
Horizontal living.
Smart living at a different scale.
Continuous balconiesRooftop terrace400+ units · target
52
SLR Courtyard.
Community by design.
Community by design.
A new way to live around open space.
Inner landscapeRooftop socialPenthouses
53
SLR Adapt.
Integrate. Retrofit. Convert.
Integrate. Retrofit. Convert.
One SLR standard. Any compatible development.
01
Integrated developmentFloors, blocks or zones in projects under design or construction.
02
RetrofitUpgrading suitable completed buildings to the SLR standard.
03
Adaptive reuseConversion where technical and legal conditions allow.
→
First applicationRAMS Park House, Maslak.
54
Global DNA.
Local intelligence.
Local intelligence.
Check. Adapt. Approve. A standard you can trust across borders.
Design Gate · PassportProject · RAMS Park House
Geometry✓
Façade✓
BalconyAdapt
SilentTest
Technology✓
SafetyTest
ClubAdapt
Experience✓
CHECKADAPTAPPROVE
Illustrative · licence terms pending55
The SLR kit of parts.
Built to replicate. Repeatable by design. Adaptable by place.
REPEATStandard
ADAPTLocal
Unit modulePlan, wall, furnitureREPEAT
Transformable furnitureRobotics, safetyREPEAT
Façade & balconyGlass, light, viewsADAPT
Circulation & coreLobby, lifts, accessADAPT
Tech backboneIoT, Mood Shifter, maintenanceREPEAT
AcousticsSLR Silent standardREPEAT
StorageSuper Storage, lockersADAPT
ClubProgramme, operationsADAPT
56
SLR × RAMS Park House.
The first application.
The first application.
Podium + the top two floors. Ten blocks. Garden floors excluded.
≈40,000 m²
in scopeTO BE VERIFIED
57
The podium.
Before & after SLR.
Before & after SLR.
Existing architecture → SLR optimized product.
ExistingSLR
58
MEVCUT EN ÜST İKİ KAT · plan · mimardan
The crown.
Before & after SLR.
Before & after SLR.
Reimagining the top two floors.
Existing→SLR
PLANS · FROM ARCHITECT59
The new unit count.
Total transformation.
Total transformation.
What changes when SLR is integrated?
—
PodiumUnits before → after.TO BE VERIFIED
—
Top two floorsUnits before → after.TO BE VERIFIED
—
TotalUnits, net m², balcony m².TO BE VERIFIED
—
Sellable areaAverage unit size, change %.TO BE VERIFIED
60
Campus24–32 m² · share TBD
Living32–45 m² · share TBD
Luxury Living50–110 m² · share TBD
Assisted Living≈50 m² · share TBD
SignatureTop floors · share TBD
The Park House
SLR unit mix.
SLR unit mix.
A deliberately designed mix of living products.UNIT MIX · TO BE VERIFIED
61
One SLR home.
Multiple configurations.
Multiple configurations.
The same home. Multiple ways to live.
WorkDesk out, bed away
SleepBed down
LivingOpen plan
GuestExtra bed
62
From floor plan
to living experience.
to living experience.
Experience the home before it exists.
Plan→Experience
63
The crown.
SLR Signature.
SLR Signature.
Smart Luxury reaches its highest expression.
Top two floors≈4 m ceilingsTransformablePrivate terraces
64
One development.
Two living ecosystems.
Two living ecosystems.
Shared ground. Clearly defined living worlds.
01
SLR ExclusiveAreas allocated only to SLR.m² TBV
02
Shared AccessCommon areas with defined usage rights.m² TBV
03
Park House All-in-OneProgramme not allocated to SLR.m² TBV
65
Space allocation
& responsibility.
& responsibility.
One development. Clear roles.ILLUSTRATIVE · BY AGREEMENT
Design
Invest
Build
Operate
Maintain
SLR
Standard
—
Approve
Tech
Support
RAMS
Space
Lead
Lead
—
Building
Operator
—
—
—
Club & services
Services
Shared
Access
—
—
Rules
Shared
66
Home buying.
Reinvented.
Reinvented.
Discover it. Experience it. Configure it. Make it yours.
DiscoverExperienceConfigureOwn
67
The SLR
Experience Center.
Experience Center.
A gallery of living technologies, not a sales office.
ArrivalHologram host
Super m² stageLive transformation
Working homeNot a sample flat
Silent LabHear the difference
ConfiguratorMake it yours
68
Meet your SLR.
The hologram host.
The hologram host.
AI first. Human when it matters.
GreetsExplainsBooks a demoHands over to a human
69
Don’t explain Super m².
Show it.
Show it.
Make transformation impossible to forget.
Live stage4-second transformSafety visible
70
Experience
the real SLR.
the real SLR.
A working home. Not a decorative sample flat.
Touch itSwitch modesStay a night
71
The SLR
Silent Lab.
Silent Lab.
Hear & feel the difference. An acoustic promise you can experience.
A · Standard wallCity noise audible
B · SLR SilentPeace
Target dBTo be verified
72
Configure
your life.
your life.
A home as personal as a premium product.
01 Plan24 / 32 / 38 / 45 m²
02 ModulesBed, desk, storage
03 MaterialsOak, stone, textile
04 Tech packageStandard / Plus
05 ServicesClub, storage, mobility
73
Super Storage
experience.
experience.
Pack. Store. Go.
1–4 m³ unitsBooked in appDelivered to your door
74
Discover SLR Club.
The world beyond your apartment.
WorkWellnessDiningPlay
75
The inner voices of SLR.
From me to we.
From me to we.
Private when you choose. Social when you want.
Me · privateWe · SLR Club
76
Immersive SLR.
Experience a smarter life. An emotional journey through the world of SLR.
360° roomSoundLight5 minutes
77
The SLR
mobile experience.
mobile experience.
A portable product-launch platform for global developers.
Modular roadshowMIPIM · MAPICLive robotics demo
78
Built on experience.
Designed for the future.
Designed for the future.
A new brand. Decades of multidisciplinary know-how.
2022SLR vision takes shape
2023Company and brand
Dreambox25 years of creative technology
Know-howReal estate, architecture, immersive
SLRAn integrated living product
79
One global launch.
360° communication.
360° communication.
Build the brand. Prove the product. Own the conversation.
360°
01
Global films & contentManifesto film, series, YouTube.02
Digital & socialSLR.LIFE, SLR.WORLD, configurator, SEO.03
Global PR & credibilityArchitecture, tech, real estate, lifestyle media.04
Live launch & experiencesGlobal reveal, Experience Center, mobile.80
Create demand.
Scale the model.
Scale the model.
A global B2B2C go-to-market strategy.
B2B
Global developersBuilding formats, SLR Adapt, product development.
B2C
Residents & investorsSLR life, technology, comfort, leasing.
B2B2CProject-specific salesCo-branded launches, starting with RAMS Park House.
81
One team.
One experience.
One experience.
Multidisciplinary intelligence.
One living experience.
One living experience.
RAMS logo
RAMSDeveloper
Park House logo
Park HouseProject
Green Park logo
Green ParkHospitality
SLR logo
SLRLiving system
Dreambox logo
DreamboxExperience & brand
Architecture logo
ArchitecturePartner · TBD
Engineering logo
EngineeringPartner · TBD
Technology & AI logo
Technology & AIPartner · TBD
82
SLR product development
× RAMS real estate.
× RAMS real estate.
Two development disciplines. One integrated product.
SLRProduct developmentConcept, product, brand, design and IP standard, unit library, robotics.
RAMSReal estate developmentDevelopment, permits, finance, budget, construction, sales.
One integrated product
+Dreambox / global agencyMarketing, communication, film, creative sales.
83
From disciplines
to one product.
to one product.
Engineered together. Delivered as one.
01
DesignArchitecture and product design.
02
SystemsMechatronics, robotics, software, AI, IoT.
03
ManufacturingFurniture production, quality, supply.
04
TestingAcoustic, mechanical and safety.
05
DeliveryPrototyping, construction, hospitality.
=One SLR
product
product
84
The SLR value effect.
Three sides of value.
Three sides of value.
Better living can create better development value.
01Developer valueA differentiated product with sales and development potential.
02Property investor valueA ready, equipped asset with leasing potential.
03SLR platform valueProduct, brand, technology and service ecosystem.
85
Developer value.
Lower ticket. Greater value.
Lower ticket. Greater value.
A smarter product can reach more buyers.
01
More unitsPotential for more sellable units.
TARGET02
Lower ticketLower total sales ticket.
TARGET03
Value per m²Possible higher sales value.
TARGET04
Wider marketLarger buyer pool, faster absorption.
TARGET05
PositioningAn innovative, different project.
ILLUSTRATIVE
Ticketm² valueFunctional valueSector context · not an SLR forecastStandardSLR
+33%Savills 2025/26 · branded residences, average price premium
+50%Ori Commodore case · rent per sq ft, 3 months faster leasing · company report
86
Park House.
Before & after economics.
Before & after economics.
From product transformation to development economics.
FEASIBILITY DATA PENDINGILLUSTRATIVE
01Scenarios
Current Park House vs SLR unit mix.TBV02Revenue
Average and total sales value.TBV03Product cost
Furniture, robotics, IoT, software, Club.TBV04Launch & ops
Experience Center, integration, operations.TBV05Net value
Net development value and difference.TBV87
Buy it. Rent it.
Without furnishing it.
Without furnishing it.
A home that’s ready for living and ready for leasing preparation.
Furnished & IoT readyOptional cleaning & tenant searchPlanned handover
88
The bulk investor
opportunity.
opportunity.
A standardized residential product for portfolio investors.
MODEL · TO BE VERIFIED
01
InvestorsFamily offices, funds, institutions.
02
One standardStandard furniture and technology packages.
03
Central operationMaintenance and operation across units.
04
LeasingProfessional leasing and management, possible.
05
PortfolioBalanced mix of unit types.
89
The SLR
business model.
business model.
A scalable product, technology and brand platform.
ILLUSTRATIVE
06ServicesHospitality models, by agreement.
05UpgradesOptions and new releases.
04SoftwareMood Shifter, maintenance, support.
03HardwareRobotic furniture systems.
02LicenceBrand and technology.
01ProductDevelopment and design.
→Project 1Project 2Project N
90
From design
to delivery.
to delivery.
The roadmap to a working SLR.
DATES TBD
ConceptProduct standard.
02PlanArchitecture, unit mix.
03R&DRobotics, software prototypes.
04TestSafety, acoustic, approval.
05ExperienceCenter, configurator.
06BuildIntegration, launch, handover.
07OperateClub, Mood Shifter, services.
91
Less space.
More life.
More freedom.
More life.
More freedom.
Welcome to SLR. The future of living starts here.